Product Description

A look at the unsaved in the U.S. -- who they are, what they want -- and the evangelistic methods that are reaching them. \Provides leaders, with tangible, real-life tools for the task.

About The Author

George Barna is the founder and Directing Leader of the Barna Research Group Ltd., a marketing research firm located in Ventura, California. Since 1984, the company has provided research and assistance to thousands of churches, parachurch ministries, non-profit organizations, and for-profit businesses. An award-winning author of more than 30 books, his work includes best-sellers such as The Frog in the Kettle, User-Friendly Churches, Evangelism That Works, and A Fish Out of Water. He lives with his wife, Nancy, and their daughters, Samantha and Corban, in Southern California.

Product Details

Publisher ‏ : ‎ Baker Pub Group (January 1, 1997)

Language ‏ : ‎ English

Paperback ‏ : ‎ 176 pages

ISBN-10 ‏ : ‎ 0830717765

ISBN-13 ‏ : ‎ 978-0830717767

Item Weight ‏ : ‎ 9.6 ounces

Dimensions ‏ : ‎ 6.25 x 0.5 x 9.25 inches